Features : E'Major’s New Amapiano-Afrobeat Single "Bolo” Is Sure to Drive You Wild

Ryan Bazinet, Publicist October 02, 2024
image

Nigerian-American artist E'Major is back with his latest single, "Bolo", an infectious fusion of Amapiano and Afrobeat that showcases his unique musical style. Based in Minneapolis but deeply connected to his Nigerian roots, E'Major has been promoting the track in West Africa since its release last month.

"Bolo" is a lively, danceable track produced by Masterkraft, a leading Nigerian producer known for his signature Afrobeat sound. The song features E'Major's smooth vocals layered over a beat that instantly pulls listeners in.

A single snare hit kicks off the song, giving way to a syncopated conga beat over a fast-moving shaker in the background. While the percussion intro evokes the log-drum characteristic of South African amapiano, “Bolo” wastes no time getting right into its distinctive groove. A descending piano melody leads to a keyboard chord progression that persists throughout the entire 3 minutes and 11 seconds. Background vocals and more snare hits make way for E’Major’s silky vocals.

The way you do me, I no know
Dey make me dancey awilo
I know I used to be a player
But I retire like papilo

Omo you don scatter my bolo bolo
Scatter my bolo you do scatter my bolo bolo

The single’s upbeat energy and relatable lyrics are sure to resonate with fans worldwide. For the uninitiated, the term "bolo," E'Major explains, is Nigerian slang for "head" or “mind.” When he sings "scatter my bolo," he’s talking about being driven wild in love. Did you ever know somebody who drove you crazy, in the best kind of way? If so, this song is for you.

Emeka Jeremiah Nnaji, born in Nigeria and raised in the United States, is the brainchild behind E'Major. He explains that the stage name is a play on words, combining his name—Emeka—with his preferred musical key, E major. He explains that as a guitarist, E major is the key that he gravitates toward most.

The music video for Bolo, directed by Ara Brownie, brings vibrant West African visuals to the song. Filmed on an island near Lagos, it features horseback riding on the beach, fresh tropical fruits, drinking from coconuts, beautiful dancing women, and a culminating scene of fire dancing at night on the beach. The flirtatious tropical vibes are abundant. "Ara really brought my vision to life," E'Major says.

Drawing inspiration from Afrobeat giants like Burna Boy, Wizkid, and Davido, E'Major sees the genre’s global rise as an opportunity to bring fresh sounds to the forefront. "Afrobeat is in demand right now," he said. "It’s a sound that can blend with other genres, like Amapiano from South Africa."

While “Bolo” is a standalone single, E'Major has plans for a full-length album with his label, Motion Major Records. For now, though, he’s focused on releasing singles to build momentum.

“Bolo” is the latest example of E'Major's ability to blend his African heritage with his American influences, creating music that transcends borders. As E'Major puts it, "This is a song that can connect with everyone from different walks of life."

With his roots in both Nigeria and the U.S., E'Major is on a mission to spread his sound across the globe. Check out “Bolo” today on all streaming platforms and prepare to "scatter your Bolo."

Listen now to “Bolo” on Spotify
Watch “Bolo” on YouTube

RELATED ARTICLES

Inside Keshi's 'Requiem': How His New Album Is Both An Outlet And A "Love Letter"

On his fittingly titled second album, keshi pays tribute to a late friend who was "a big champion of me and my art." The ever-evolving artist details how loss, existential questions and arena-ready sounds inspired his latest project.

October 02, 2024 0 comment

E'Major’s New Amapiano-Afrobeat Single "Bolo” Is Sure to Drive You Wild

Nigerian-American artist E'Major is back with his latest single, "Bolo", an infectious fusion of Amapiano and Afrobeat that showcases his unique musical style.

October 02, 2024 0 comment

Frankie 5Ø3 puzzles a relationship out of delightful pop/hip-hop track “R0MP3 CAB3ZA”

From pieces of hip-hop, pop, Spanish and his life, Frankie 5Ø3 has created a lovely puzzle of a song called “R0MP3 CAB3ZA.”

October 01, 2024 0 comment

Mac Nif leaves the hip-hop box behind with his own rap brand in “Out the Box”

“Out the Box,” Mac Nif’s featured release off his Timeless album, is a showcase of his rap talents and a statement of the artistic vision he has created from his life experiences.

September 27, 2024 0 comment

Once a hip-hop producer and now an alternative rock artist, Lemoyne Alexander debuts ‘Insecurity’ from forthcoming solo album

Lemoyne Alexander’s journey through the music industry is nothing short of remarkable.

September 26, 2024 0 comment

Artist Wachtel embraces his personal pain and past traumas, looks to help others with new single “Nutball”

When a guy spends his entire young life growing up in rough surroundings and looking in the eye at tough situations every day, he needs a positive outlet to release his feelings and frustrations.

September 24, 2024 0 comment

John Beyer Offers Emotional Look at Father-Daughter Bond with “Big Girl”

The parent and child relationship is ever-evolving, and the powerful new single “Big Girl” by John Beyer intimately explores the special bond between father and daughter.

September 24, 2024 0 comment

Eden Hill takes listeners on a brisk, thoughtful hip-hop Christian trip with “Afraid”

“Afraid,” the latest release from Eden Hill, is the story of a spiritual journey told in hip-hop.

September 24, 2024 0 comment

KiKey’s new single “Shake Down” is a fun, explicit, set-people-straight rap track

Tired? Fed up? Don’t want to take any more BS? From anybody? Take a listen to “Shake Down,” the latest single from KiKey Da Weirdo.

September 23, 2024 0 comment

Leave a comment